PR Flex

RT @rightsource Just Posted on Marketing Trenches - Prediction: Marketers Will Publish Lots of Lists in 2010 http://bit.ly/8iM0yB # ... (more)

RT @rightsource Are You an Advertiser or a Marketer? Check out the new post on Marketing Trenches: http://bit.ly/4Qmcg6 # ... (more)

Check out the video of AVIcode's Mike Currieri - the CEO with great hair - losing it; all in celebration of the company exceeding its sales goals for Q3. ... (more)

RT @rightsource Social Media and Search - One Good Turn Deserves Another http://bit.ly/TUfNw # ... (more)

http://www.zoomsafer.com/news-events/articletype/articleview/articleid/217/ap-television-news-features-zoomsafer-efforts-to-prevent-distracted-driving.aspx ... (more)

RT @rightsource Just Posted: Your IT Guy Should Not Be Your Chief Marketing Officer http://bit.ly/P0mlh # ... (more)

WSJ: For Companies, a Tweet in Time Can Avert PR Mess - http://bit.ly/45Afgr # Apple’s Curious PR Problem - http://bit.ly/NPBzC # ... (more)

NY Mets in serious need of some public relations help - bit.ly/JssCf # Microsoft hires new PR VP - http://bit.ly/DM5Rr # RT @mjsweeney Just posted on Marketing Trenches - Startup Marketing: 10 Things To Do In Your First 90 Days http://bit.ly/3vqCwU # ... (more)

The Bangles sang in Manic Monday: “These are the days when you wish your bed was already made.” Susanna Hoffs may be a creative genius, but we tend to disagree.  An unmade bed offers a chance for invention, so let’s pull back the sheets on this “branding” business. Who are you?... (more)

As corny as the television series “7th Heaven” was, everybody has the need for a feel-good story at least once every week. We’ll bet your head is spinning.  You may have even more going on than Reverand Camden, who had to write sermons, manage runaway children and deal with unde... (more)

Do you really need a reason to have a party?   Of course you do; we’re still fighting this recession and you’re a savvy, budget-conscious operator.  Still, your PR team has likely been behind some pretty significant events that have launched companies, built reputations, garnere... (more)

As more Blackberry, iPhones, and other smartphones are sold around the world, more apps are being created for those phones and the user.  Phone applications are meant for convenience, and who doesn’t enjoy something as convenient as pressing a button for instant satisfaction? Eve... (more)

Who was the greatest #8 of all time?  That’s debatable, but the most interesting is likely Yankee catcher Yogi Berra.  In 1984, when asked about the poor record of his New York Yankees, Yogi said, “I wish I had an answer to that because I’m getting tired of answering that questio... (more)

It’s the end of the month… paycheck’s coming!  In many cases, it’s the people that make a brand.  Sometimes it’s enough to have the backing of your CEO and Founder, such as with Virgin Co.’s Richard Branson.  That said, Branson’s companies gained a lot of fans before he himself ... (more)

PR Flex Wednesday Media News: Great Storylines Par for U.S. Open http://bit.ly/YQt4Z # PR Flex Wednesday Media News: Great Storylines Par for the US Open bit.ly/YQt4Z # Bad public relations decision? DC Mayor Tries Too Hard to Control the Message http://bit.ly/188OBy # Buying sea... (more)

PR Flex Wednesday Media News: Great Storylines Par for U.S. Open http://bit.ly/YQt4Z # PR Flex Wednesday Media News: Great Storylines Par for the US Open bit.ly/YQt4Z # Bad public relations decision? DC Mayor Tries Too Hard to Control the Message http://bit.ly/188OBy # Buying sea... (more)

I am a sucker for the in-depth, emotional stories peppered into live sports coverage. Tell me more about the Olympic triathlete who is energized by his handicapped daughter because I am hooked on this tear-jerking piece narrated by Bob Costas. As a sports fan and natural storyte... (more)

Today’s Tip is brought to you by the number 9 and 9 Feelings from The Count from Sesame Street. Whether or not it’s a “Sunny Day,” number nine is “a creative way to get… to get your company into the news” (and to expand your company’s profile within the media). 9.) Tell custome... (more)

Almost by definition, PR teams should be charming and have friends in high places, right?  Often times, through their “relations” with the “public,” they are and they do.  Your PR team can advise you on who you should be aligning with and help both parties join forces. Strategi... (more)

PR on Ulitzer Yesterday, consulting firm Stevens Gould Pincus released their “2009 Best Practices Benchmarking Report,” which surveyed 106 PR agencies in the U.S. and Canada and found that profitability at PR agencies dropped more than 20% in 2008. We all know that the economy ... (more)